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November 3, 1911
Chevrolet Is Born
Racing driver Louis Chevrolet and entrepreneur William C. Durant establish Chevrolet Motor Company, launching the brand that would bring the world the Corvette and Camaro.
November 4, 1899
Selden Licenses Automobile Patent to Electric Vehicle Company
On November 4, 1899, George B. Selden granted the Electric Vehicle Company an exclusive license under his U.S. automobile patent. The company subsequently pursued patent-infringement suits against automobile manufacturers, dealers and users.
November 4, 2015
Hyundai Launches Genesis as a Separate Luxury Brand
On November 4, 2015, Hyundai announced the launch of Genesis as a separate global luxury automotive brand at Seoul’s Dongdaemun Design Plaza. Previously used for a Hyundai sedan, the Genesis name would identify a broader luxury range, with six models planned by 2020.